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Sr. Marketing Data Scientist

Location San Francisco, CA
Salary $130,000-$200,000
Sponsorship Yes
Relocation Yes
Job Category Marketing
Yrs Experience 1
Job ID 1088

Job Description

Senior Marketing Data Scientist

San Francisco

Join a growing data science team and make a big impact. Work within our marketing analytics team to drive customer acquisition, id KPIs, design experimental A/B tests, conduct deep dive analysis, and deliver new insights to the team for marketing scale and optimization. You'll be a trusted partner in the team tackling the toughest and most impactful analytical problems.


Responsibilities

Work daily with senior marketing leadership and marketing professionals

Design and analyze incrementality tests

Quantitative research and data analysis for marketing strategy and investments

Complex data retrieval using SQL

Actionable insights and recommendations based on post campaign analysis

Design and execute marketing analytics roadmap

Build customer LTV models, budget optimization models, and campaign effectiveness tools for efficient customer acquisition

Build effective and scalable data models

Build and maintain production data within a data warehouse

Work with product managers, data and machine learning engineers to discover and guide the most impactful product investments

Design and analyze rigorous A/B experiments

Build dashboards and other analytical tools

Automate insights alerting anomaly detection


Requirements

Experience leveraging data for biz impact in a multi-channel marketing environment

Understanding of the digital marketing in an advertisement technology ecosystem with measurement best practices

Data leveraging for impact, preferably in customer facing web analytics

SQL, and Python or R or SAS or Pandas, A/B testing, statistical analysis, Tableau, Looker, D3.js or similar tools, Data modeling, ETL and data pipeline development

Advanced degree in statistics or other quantitative field

 

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